Rebecca is an entrepreneur and marketing executive with a passion for businesses and organizations that support and amplify women. At the*gameHERs, Rebecca is primarily responsible for the monetization of the business as well as strategic business development.
Prior to co-founding the*gameHERs, Rebecca led the brand partnerships and marketing initiatives at the parenting community and matchmaking platform Mommybites. Along with the*gameHERs co-founders Laura Deutsch and Heather Ouida, Rebecca was part of the team that sold Mommybites to a media conglomerate in 2016.
Rebecca’s passion for marketing and branding developed during her years in the advertising and media industry where she worked at CBS Television, Turner Broadcasting, and Carat USA.
Rebecca received her BS in Mathematics from Vanderbilt University and lives in New York City with her husband and three children.
Laura, a serial entrepreneur, co-founded the*gameHERs in response to the need for an outlet for female gamers to congregate and socialize, share war stories, define their needs, and give and get support. She first understood the value of uniting women when she, herself, needed to connect with new mothers living in NYC. Back in 2006, Laura rented a space, hired a speaker, handed out postcards to passers, and her company, Babybites, was born. The venture grew exponentially with local and national media coverage on The Today Show, Dr. Oz, CNN and WSJ, as well as the growing popularity of connecting over the internet. The babies grew along with the community’s needs, and Babybites morphed into Mommybites, one of the largest social and educational web-based communities for moms in the US. Mommybites has since been acquired by a renowned media enterprise in NYC. Laura graduated with a BA in Psychology from Binghamton University and an MA in Early Childhood Education from Hunter College.
Crystal is the VP of Content at Ritual Motion and has worked with various organizations in esports, including theScore, Esports Insider, Benzinga, The Loadout, Supernyx, and OpTic Gaming. In addition, Crystal is a Women in Games Ambassador. In a weird combination with esports, Crystal also worked in pediatric trauma as a surgical technologist. She hopes to use her mixture of experience both in and out of the industry to promote healthy decisions in gaming and create opportunities for other women trying to find a way into esports.